Earth Day - Brand Activations & Social Tie-Ins

The most successful brands practice sustainability throughout the year — but if there’s any one day to take action and show appreciation for our planet, it’s Earth Day. This year, April 22nd will mark the 15th anniversary of Earth Day. Since its inception in 1970 - when people demanded an end to toxic air, water, and soil pollution - Earth Day has inspired brands to commit to sustainable practices

Social Media, Digital Marketing, Content Creation, BrandingGuest UserApril 20, 2020Earth Day, Holiday, Green, Sustainable, Fair Trade

The Rise of Sustainable Marketing

Sustainable marketing is more than just a buzzword — it's a fundamental shift in how consumers perceive the products and services they are purchasing. Each year, consumers demand more “responsible” brands. As a result, a new kind of marketing has emerged for brands — green marketing — that involves them being more transparent about their production habits and sustainability credentials.

Digital Marketing, Content CreationGuest UserMarch 16, 2020Sustainable, Eco-Friendly, Green, Trends

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